Enterprise Initiatives

This blog focuses on Enterprise IT topics such as Enterprise Architecture, Portfolio Management, Change Management, Business Process Management, and recaps various technology events and news.

I was reading various blog posts with my Google Reader today and came across a few articles that are riding the excitement of Web 2.0 and appending the "2.0" nomenclature to their subject matter to attract attention. Don't get me wrong, I am a big fan of Web 2.0 and the direction the web is going, but the 2.0 thing has got to go. Here are a few examples of what littered my feed reader today:

  • Governance 2.0 - I think governance is on about 84.0 by now.
  • Enterprise 2.0 - Fancy name for Web 2.0 at work, call it what it is!
  • Sales 2.0 - Sales people using Web 2.0 tools, I feel the nausea kicking in now.
  • CRM 2.0 - Mercy!
How many 2.0's can there be? So off to Google I went and searched 2.0. Here are some of the ones I stumbled across:
But all is not lost. I did find one 2.0 link that I think has merit. Check out this technology to see what I mean!


  1. Craig  

    Thanks Mike for that last link. Very useful. In fact I hve a proposal due next week...

    I think you are a bit hard on all this 2.0 stuff though. For example... this is a great oportunity to rebrand tired old ideas into something new that can be sold to the next generation of management.

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